The Print Process

'A diamond print is boring. A kite is fun but unimaginative. A diamond print that on closer inspection is a squadron of manta rays is a LOVE BRAND & Co. print', says Oliver.

An example of Oliver's work is our bestselling print design 'Elephant Palace'. An illusion of both elephants and Indian palaces. Inspired by Oliver & Rose's travels in India and
telling the story of human-elephant coexistence

Less water, less chemicals


We recognise that some processes in garment making prove harmful to our planet. Therefore, we stay tuned to industry innovation and work closely with our manufacturers. Currently we use Nebulization Dyeing for our plain Swimming Trunks, that uses 90% less water with the same dyeing and colour quality.

We use sublimation printing for our printed Swimming Trunks, which is more eco-conscious. The print is first printed with ink on paper and is then transferred with heat onto the fabric, with no water usage. All the paper used is then recycled, making the whole process a zero waste operation. We are exploring to incorporate more natural dyes in our production as part of our goals for the future.

bespoke prints