Continuing our Great British Summer, our Love Brand pop-up cart got fast and furious last week… arriving at Camp Kerala at the Silverstone F1 Grand Prix!

In the sizzling sunshine, over 130,000 fans arrived at the home of British motorsport for the first time since the start of the pandemic and we knew we were in for a treat weekend. 

Love Brand sponsored the epic weekend dressing the male Camp Kerala staff in organic cotton polo shirts and shorts with the girls dressed by Rixo. Oliver and Rose watched the iconic sporting spectacle from the luxury of their own private tent, quite literally meters from the circuit. The original luxury camping company Camp Kerala was founded at Glastonbury and brings a unique, boutique and soulful spirit to the electric atmosphere of Formula 1 and the combination is mind-blowing…

With some of the hottest weather of the summer, guests enjoy shopping from our pop-up cart, keeping cool in our Love Brand linens and swimming shorts and donning our signature caps with custom Camp Kerala embroidery celebrating our partnership.

This is no ordinary campsite… the Shikar tents are simply beautiful, pitched in rows just yards from the track. With attached private bathrooms, the most comfortable beds ever and a couple of deck chairs for soaking up the sun with mini bottled cocktails in your room by Black Lines. When the sun went down, Oliver and Rose enjoyed the exceptional Camp Kerala hospitality including live music, dinner and coffees from the amazing guys at ‘Easy Jose’. Oliver and Rose watched the Formula 1 racing with Oliver Proudlock and Elliot Awin along with lots of their beautiful Provencal rosé wine – ‘Quatre Vin’

Fancy racing around Silverstone yourself? Discover the great team at DTO Motorsport for the ultimate driving experiences. We may see you there!