love feeling good

BRAND VALUES

We believe that style and sustainability must go hand in hand. As well as our promise to help elephants, we have a commitment to the environment.

CONCSIOUS DESIGN

Playing for keeps

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Raw-Materials-Good-Stuff-Long-Lasting-Linen-Shirts-Shorts

RAW MATERIALS

Made from good stuff

PRINTING & DYEING

Reducing water

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PRODUCT PROVENANCE

Transparency

TRIMS & PACKAGING

Recycle where possible

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DELIVERY

Loving our Planet

EXPLORE COLLECTION

FOUNDER NOTE

"It's about the whole journey. We continue to evolve and improve our environmental positioning on a daily basis.

I started LOVE BRAND & Co. with a caring attitude towards wildlife and the environment. This is not to say we were perfect from the beginning. What is important however, is that we cared about what we were doing from the beginning and we are still caring today. It is what motivates us. And step by step, with willingness, we continue to improve our processes to be kinder to the planet. 

Our swimsuits were made from non-recycled polyamide – now they are made from recycled plastic. Our linen and cotton products are now certified organic. Our buttons were plastic, now they are made from Corozo nut. Our printing was traditional rotary which uses more water, now we print digitally or by dye-sublimation. Our supply-chain was all over the world, now it is localised in Europe, reducing carbon footprint. We also now carbon-offset our online orders which 10 years was not something that was easy to implement, like it is today.

Next year, we are excited to be introducing closed loop recycling with our Staniel swim shorts. Whereby you will be able to send us your old LOVE BRAND & Co. Staniel Swim Shorts and we will recycle them again into new Swim Shorts.

I hope LOVE BRAND & Co. can have a positive impact.  I hope that our brand will help us to see the day where wild elephants are no longer being persecuted but rather co-existing on our planet in peace."